CLAI enters the fresh packaged meat market with three new branded products
CLAI is expanding its presence in the fresh meat market with three new branded packaged products: hamburgers, mini hamburgers and ham and cheese sandwiches. All are made with 100% Italian beef and pork.
CLAI quality arrives in the free-service sector
Meat is increasingly purchased self-service, rather than from the counter, and the space dedicated to packaged products is becoming increasingly important in consumer choices.
CLAI enters this segment with an offering tailored to new consumer needs, thus strengthening its presence in the packaged fresh meat market.
«La filiera CLAI diventa ancora più forte e si consolida la nostra presenza nel libero servizio: i consumatori possono ora acquistare prodotti di carne fresca con la garanzia della qualità a marchio CLAI».
Antonio Giovanetti, Direttore Generale CLAI
Hamburger 150 g
Made with beef from adult cattle and pork from pigs born and raised in Italy. The tray is made of FSC-certified cardboard, and the packaging is skin vacuum-packed, with a transparent film that adheres to the surface of the product.
Mini hamburgers 6 × 35 g
Six mini hamburgers made with beef from adult cattle and pork from pigs born and raised in Italy. They are packaged in a protective atmosphere, inside a sealed tray.
Triangular sandwiches with cooked ham and cheese
Two pieces per pack, made with adult beef and pork born and raised in Italy, with cooked ham and cheese. In this case too, the packaging is in a protective atmosphere.